Verkaufsstellenlogistik als Intra-Logistiksystem des Handels - konzeptionelle Entwicklung und empirische Leistungsüberprüfung

Translated title of the contribution: Instore Logistics as Intra Retail Logistics Systems – conceptual development and empirical performance measurement

Herbert Kotzab, Christoph Teller

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Translated title of the contributionInstore Logistics as Intra Retail Logistics Systems – conceptual development and empirical performance measurement
Original languageGerman (Austria)
Title of host publicationInnovationen in Marketing und Handel
Editors Schnedlitz, Peter, Buber, Renate, Reutterer, Thomas, Schuh, Arnold, Teller, Christoph
Place of PublicationWien
PublisherLinde
Pages246-256
Number of pages10
ISBN (Print)978-3714300802
Publication statusPublished - 2006

Fields of science

  • 502 Economics
  • 502007 E-commerce
  • 502014 Innovation research
  • 502016 SME-research
  • 502019 Marketing
  • 502030 Project management
  • 502045 Behavioural economics
  • 502052 Business administration
  • 508004 Intercultural communication
  • 509017 Social studies of science
  • 502003 Foreign trade
  • 502015 Innovation management
  • 502020 Market research
  • 502025 Econometrics
  • 502029 Product management
  • 502051 Economic statistics
  • 508013 Public relations
  • 508015 Business communication

JKU Focus areas

  • Digital Transformation
  • Sustainable Development: Responsible Technologies and Management

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