Transportation and need for affect in narrative persuasion: A mediated moderation model

Markus Appel, Tobias Richter

Department for Work, Organizational and Media Psychology

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	101-135
Number of pages	35
Journal	Media Psychology
DOIs	https://doi.org/10.1080/15213261003799847
Publication status	Published - 2010

Fields of science

501 Psychology
501003 Occupational psychology
501012 Media psychology
501015 Organisational psychology

Access to Document

10.1080/15213261003799847

Cite this