Quick, Simple and Reliable: Forced Binary Survey Questions

Sara Dolnicar; Bettina Grün; Friedrich Leisch

doi:10.2501/ijmr-53-2-231-252

Quick, Simple and Reliable: Forced Binary Survey Questions

Sara Dolnicar
, Bettina Grün
, Friedrich Leisch

Department of Data Analysis and Econometrics

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	231-252
Number of pages	22
Journal	International Journal of Market Research
Volume	53
Issue number	2
DOIs	https://doi.org/10.2501/ijmr-53-2-231-252
Publication status	Published - 2011

Fields of science

101029 Mathematical statistics
101024 Probability theory
101 Mathematics
103 Physics, Astronomy
105 Geosciences
305 Other Human Medicine, Health Sciences
504 Sociology
106 Biology
502 Economics
509 Other Social Sciences
502051 Economic statistics

JKU Focus areas

Social Systems, Markets and Welfare States
Social and Economic Sciences (in general)

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10.2501/ijmr-53-2-231-252

Cite this

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title = "Quick, Simple and Reliable: Forced Binary Survey Questions",

author = "Sara Dolnicar and Bettina Gr{\"u}n and Friedrich Leisch",

year = "2011",

doi = "10.2501/ijmr-53-2-231-252",

language = "English",

volume = "53",

pages = "231--252",

journal = "International Journal of Market Research",

issn = "2515-2173",

number = "2",

}

TY - JOUR

T1 - Quick, Simple and Reliable: Forced Binary Survey Questions

AU - Dolnicar, Sara

AU - Grün, Bettina

AU - Leisch, Friedrich

PY - 2011

Y1 - 2011

UR - http://www.ifas.jku.at

U2 - 10.2501/ijmr-53-2-231-252

DO - 10.2501/ijmr-53-2-231-252

M3 - Article

SN - 2515-2173

VL - 53

SP - 231

EP - 252

JO - International Journal of Market Research

JF - International Journal of Market Research

IS - 2

ER -

Quick, Simple and Reliable: Forced Binary Survey Questions

Fields of science

JKU Focus areas

Access to Document

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Cite this