Pricing in Online Fashion Retailing: Implications for Research and Practice

Steve Wood, Iain Watson, Christoph Teller

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1219-1242
Number of pages	23
Journal	Journal of Marketing Management
Volume	37
Issue number	11-12
DOIs	https://doi.org/10.1080/0267257X.2021.1900334
Publication status	Published - 2021

Fields of science

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title = "Pricing in Online Fashion Retailing: Implications for Research and Practice",

author = "Steve Wood and Iain Watson and Christoph Teller",

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AU - Watson, Iain

AU - Teller, Christoph

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