Need for uniqueness determines reactions to webbased personalized advertising.

Research output: Contribution to journal › Article › peer-review

Fields of science

@article{d9bb6ae9256040f9aa179ec4840415f0,

title = "Need for uniqueness determines reactions to webbased personalized advertising.",

author = "Barbara Stiglbauer and Carrie Kovacs",

year = "2019",

doi = "10.1177/0033294118756353",

language = "English",

volume = "122",

pages = "246--267",

journal = "Psychological Reports",

issn = "1558-691X",

number = "1",

}