Navigating the Green Rush: understanding the value creation and market risks in the Californian Cannabis Industry

Josef Nachtmann

Research output: Thesis › Master's / Diploma thesis

Original languageEnglish
Supervisors/Reviewers
  • Gattringer, Regina, Supervisor
  • Damm, Fabio, Co-supervisor
Publication statusPublished - 2024

Fields of science

  • 502 Economics
  • 502014 Innovation research
  • 502016 SME-research
  • 502015 Innovation management
  • 502022 Sustainable economics
  • 502044 Business management

JKU Focus areas

  • Digital Transformation

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