Mobile market research from a technological perspective

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationMobile Market Research
Editors E. Maxl, A. Ließ, & N. Döring
Place of PublicationKöln
PublisherHerbert von Halem
Number of pages10
Publication statusPublished - 2009

Fields of science

  • 501001 General psychology
  • 501003 Occupational psychology
  • 501004 Differential psychology
  • 501 Psychology
  • 501016 Educational psychology
  • 501021 Social psychology
  • 501020 Legal psychology
  • 508007 Communication science
  • 508009 Media research

JKU Focus areas

  • Management and Innovation
  • Social Systems, Markets and Welfare States
  • Social and Economic Sciences (in general)

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