Market orientation, entrepreneurial orientation and performance in emerging markets

Katharina Hofer, Tina Gruber-Mücke

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)560-571
Number of pages12
JournalInternational Journal of Emerging Markets
Volume10
Issue number3
DOIs
Publication statusPublished - 2014

Fields of science

  • 502014 Innovation research
  • 502019 Marketing
  • 502052 Business administration
  • 502020 Market research

JKU Focus areas

  • Management and Innovation
  • Social and Economic Sciences (in general)

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