How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models

Thomas Werani; Bernhard Freiseisen; Petra Martinek-Kuchinka; Alexander Schauberger

doi:10.1007/s11573-015-0795-z

How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models

Thomas Werani
, Bernhard Freiseisen
, Petra Martinek-Kuchinka
, Alexander Schauberger

Department of Business-to-Business Marketing

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	579-609
Number of pages	31
Journal	Zeitschrift für Betriebswirtschaft
Volume	86
Issue number	6
DOIs	https://doi.org/10.1007/s11573-015-0795-z
Publication status	Published - 01 Aug 2016

Fields of science

502 Economics
502014 Innovation research
502016 SME-research
502019 Marketing
502052 Business administration
502015 Innovation management
502020 Market research
502029 Product management

JKU Focus areas

Social and Economic Sciences (in general)

Access to Document

10.1007/s11573-015-0795-z

Cite this

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title = "How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models",

author = "Thomas Werani and Bernhard Freiseisen and Petra Martinek-Kuchinka and Alexander Schauberger",

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language = "English",

volume = "86",

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How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models. / Werani, Thomas; Freiseisen, Bernhard; Martinek-Kuchinka, Petra et al.
In: Zeitschrift für Betriebswirtschaft, Vol. 86, No. 6, 01.08.2016, p. 579-609.

Research output: Contribution to journal › Article › peer-review

TY - JOUR

T1 - How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models

AU - Werani, Thomas

AU - Freiseisen, Bernhard

AU - Martinek-Kuchinka, Petra

AU - Schauberger, Alexander

PY - 2016/8/1

Y1 - 2016/8/1

UR - https://www.scopus.com/pages/publications/85026449801

U2 - 10.1007/s11573-015-0795-z

DO - 10.1007/s11573-015-0795-z

M3 - Article

SN - 1861-8928

VL - 86

SP - 579

EP - 609

JO - Zeitschrift für Betriebswirtschaft

JF - Zeitschrift für Betriebswirtschaft

IS - 6

ER -

How should successful business models be configured? Results from an empirical study in business-to-business markets and implications for the change of business models

Fields of science

JKU Focus areas

Access to Document

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