Hedonic and Utilitarian Customer Types in Evolved and Created Retail Agglomerations - An Empirical Study

Christoph Teller, Thomas Reutterer, Peter Schnedlitz

Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings › peer-review

Original language	English
Title of host publication	Conference Proceedings of the 14th International Conference on Research in the Distributive Trades (EAERCD 2007)
Editors	Zentes, Joachim, Morschett, Dirk, Schramm-Klein, Hanna
Place of Publication	Saarbrücken
Pages	1639-1687
Number of pages	48
Publication status	Published - 2007

Fields of science

Teller, Christoph ; Reutterer, Thomas ; Schnedlitz, Peter. / Hedonic and Utilitarian Customer Types in Evolved and Created Retail Agglomerations - An Empirical Study. Conference Proceedings of the 14th International Conference on Research in the Distributive Trades (EAERCD 2007). editor / Zentes, Joachim, Morschett, Dirk, Schramm-Klein, Hanna. Saarbrücken, 2007. pp. 1639-1687

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Hedonic and Utilitarian Customer Types in Evolved and Created Retail Agglomerations - An Empirical Study. / Teller, Christoph; Reutterer, Thomas; Schnedlitz, Peter.
Conference Proceedings of the 14th International Conference on Research in the Distributive Trades (EAERCD 2007). ed. / Zentes, Joachim, Morschett, Dirk, Schramm-Klein, Hanna. Saarbrücken, 2007. p. 1639-1687.

Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings › peer-review

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