Die Kunden als Erfüllungsgehilfen des stationären Einzelhandels bei der physischen Distribution von Waren

Translated title of the contribution: The Role of Customers in Executing the Physical Distribution for Store Based Retailers

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Translated title of the contributionThe Role of Customers in Executing the Physical Distribution for Store Based Retailers
Original languageGerman (Austria)
Title of host publicationHandelsforschung 2004. Neue Erkenntnisse für Praxis und Wissenschaft des Handels
Editors Trommsdorff, Volker
Place of PublicationKöln
PublisherBBE-Verlag
Pages87-106
Number of pages19
ISBN (Print)978-3935118736
Publication statusPublished - 2004

Fields of science

  • 502 Economics
  • 502007 E-commerce
  • 502014 Innovation research
  • 502016 SME-research
  • 502019 Marketing
  • 502030 Project management
  • 502045 Behavioural economics
  • 502052 Business administration
  • 508004 Intercultural communication
  • 509017 Social studies of science
  • 502003 Foreign trade
  • 502015 Innovation management
  • 502020 Market research
  • 502025 Econometrics
  • 502029 Product management
  • 502051 Economic statistics
  • 508013 Public relations
  • 508015 Business communication

JKU Focus areas

  • Digital Transformation
  • Sustainable Development: Responsible Technologies and Management

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