Belong, Contribute, Thrive: Migrant Inclusion as a Lever for Retail Productivity

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings › peer-review

Original language	English
Title of host publication	Marketing Myopia Reloaded: Rediscovering Retail's Core.
Subtitle of host publication	Proceedings of the Colloquium on European Research in Retailing (CERR) 2026
Pages	50-53
Edition	1
ISBN (Electronic)	978-3-903480-15-5
Publication status	Published - Jul 2026

Fields of science

@inproceedings{db0af4e62a5a4c48b9736d755f12acf1,

title = "Belong, Contribute, Thrive: Migrant Inclusion as a Lever for Retail Productivity",

author = "Johannes Brandstetter and Nikola Scherleitner and Nejla Mahmutovic and Almina Besic and Christoph Teller",

year = "2026",

month = jul,

language = "English",

pages = "50--53",

booktitle = "Marketing Myopia Reloaded: Rediscovering Retail's Core.",

edition = "1",

}

Belong, Contribute, Thrive: Migrant Inclusion as a Lever for Retail Productivity. / Brandstetter, Johannes ; Scherleitner, Nikola ; Mahmutovic, Nejla et al.
Marketing Myopia Reloaded: Rediscovering Retail's Core.: Proceedings of the Colloquium on European Research in Retailing (CERR) 2026. 1. ed. 2026. p. 50-53.

Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings › peer-review

TY - GEN

T1 - Belong, Contribute, Thrive: Migrant Inclusion as a Lever for Retail Productivity

AU - Brandstetter, Johannes

AU - Scherleitner, Nikola

AU - Mahmutovic, Nejla

AU - Besic, Almina

AU - Teller, Christoph

PY - 2026/7

Y1 - 2026/7

UR - https://cerr.sciencesconf.org/data/pages/CERR2026_Proceeddings.pdf

M3 - Conference proceedings

SP - 50

EP - 53

BT - Marketing Myopia Reloaded: Rediscovering Retail's Core.

ER -