Creating Competitiveness - Strategic Leadership in the Four Areas of Competitiveness in a Globalized, Digital World

This project focuses on the specifics of strategic leadership in the four competitive arenas of the Creating Competitiveness framework. The goal of this project is to identify the requirements and success factors of strategic leadership in the four competitive arenas (dominate, drive, persist, and network) and to develop practical strategies and tools to help companies improve their competitiveness. We investigate which methods and concepts are useful and advantageous in each arena and which are harmful. The goal of this research project is to examine the principles and practices of strategic leadership in the four arenas and to derive recommendations for action to increase the competitiveness of companies in a globalized, digital world.