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Birgit Grüb-Martin

Assoz.Univprof., Dipl.-Kffr. Dr.

  • Institute of Management Accounting
  • Emailbirgit.grueb-martinjkuat
  • Overview
  • Network
  • Research output (61)
  • Projects (10)
  • Activities (84)

Research output

  • 33 Article
  • 14 Chapter
  • 4 Other contribution
  • 3 Conference proceedings
  • More
    • 2 Anthology
    • 2 Working paper
    • 1 Review article
    • 1 Doctoral thesis
    • 1 Research report
  • Crisis, adaptation and recovery: A phase-based exploration of Austrian non-profit organizations during COVID-19

    Grüb-Martin, B., Martin, S. & Kaltenbrunner, K., 29 Jan 2026, (E-pub ahead of print) In: Annals of Public and Cooperative Economics. 26 p.

    Research output: Contribution to journal › Article › peer-review

    Open Access
  • Sustainability Management Control in Healthcare Organizations - Current State and Future Directions

    Bauer, P., Greiling, D., Grüb-Martin, B. & Kienast, L., 2026, In: BMC health services research. 26, 1, 125.

    Research output: Contribution to journal › Review article › peer-review

    Open Access
  • NPOs in Österreich: Herausforderungen und Chancen im Wandel

    Grüb-Martin, B. (Editor), 2025, (Accepted/In press)

    Research output: Book › Anthology › peer-review

  • Vorwort

    Grüb-Martin, B., 2025, (Accepted/In press) NPOs in Österreich: Herausforderungen und Chancen im Wandel . p. 1-4 4 p.

    Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

  • Motives for attending cardiovascular health promotion events: An explorative analysis of the austrian “Heart Health Day”

    Martin, S., Hofer, K. & Grüb-Martin, B., Mar 2023, In: International Review on Public and Nonprofit Marketing. 20, 1, p. 169-192 24 p.

    Research output: Contribution to journal › Article › peer-review

    Open Access
View all 61 research outputs

Projects

  • 3 Active
  • 7 Finished
  • Word of Mouth in the Healthcare Sector

    Martin, S. (Researcher) & Grüb-Martin, B. (PI)

    01.01.2024 → 31.12.2026

    Project: Other › Project from scientific scope of research unit

  • Prevention in the Health Care Sector

    Martin, S. (Researcher) & Grüb-Martin, B. (PI)

    01.01.2024 → 31.12.2026

    Project: Other › Project from scientific scope of research unit

  • Driving Global Health Equity: Strategies for Effective SDG 3 Implementation - Status quo and future direction

    Bauer, P. (Researcher) & Grüb-Martin, B. (PI)

    01.01.2024 → 31.12.2026

    Project: Other › Project from scientific scope of research unit

  • NPO in Transition – Opportunities and Challenges

    Grüb-Martin, B. (PI)

    01.01.2024 → 31.12.2025

    Project: Other › Book project

  • Gesundheitskommunikation und -prävention

    Grüb-Martin, B. (Researcher), Pauli, G. (Researcher), Schinnerl, M. (Researcher) & Martin, S. (PI)

    03.05.2021 → 31.12.2022

    Project: Other › Project from scientific scope of research unit

View all 10 projects

Activities

  • 36 Contributed talk
  • 20 Organising a conference, workshop, ...
  • 7 Publication Peer-review
  • 6 Other
  • More
    • 4 Scientific society
    • 4 Invited talk
    • 3 Board, Committee or Jury
    • 2 Other expert activity
    • 2 Other membership/function
  • Lunch Time Seminar 16

    Brunner-Kirchmair, T. (Organiser) & Grüb-Martin, B. (Organiser)

    26 Feb 2026

    Activity: Participating in or organising an event › Organising a conference, workshop, ...

  • Lunch Time Seminar 15

    Brunner-Kirchmair, T. (Organiser) & Grüb-Martin, B. (Organiser)

    11 Nov 2025

    Activity: Participating in or organising an event › Organising a conference, workshop, ...

  • Lunch Time Seminar 13

    Brunner-Kirchmair, T. (Organiser) & Grüb-Martin, B. (Organiser)

    25 Feb 2025

    Activity: Participating in or organising an event › Organising a conference, workshop, ...

  • JKU Business School Lunch Time Seminar

    Brunner-Kirchmair, T. (Organiser) & Grüb-Martin, B. (Organiser)

    16 Oct 2024

    Activity: Participating in or organising an event › Organising a conference, workshop, ...

  • Lunch Time Seminar 14

    Brunner-Kirchmair, T. (Organiser) & Grüb-Martin, B. (Organiser)

    24 Jun 2024

    Activity: Participating in or organising an event › Organising a conference, workshop, ...

View all 84 activities
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