Projects per year
Organisation profile
Fields of science
- 502007 E-commerce
- 502029 Product management
- 502019 Marketing
- 502 Economics
- 502016 SME-research
- 502030 Project management
- 502052 Business administration
- 502020 Market research
- 502003 Foreign trade
- 502014 Innovation research
- 502025 Econometrics
- 502015 Innovation management
- 508013 Public relations
- 509017 Social studies of science
- 502045 Behavioural economics
- 508004 Intercultural communication
- 508015 Business communication
- 502051 Economic statistics
JKU Focus areas
- Digital Transformation
- Sustainable Development: Responsible Technologies and Management
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The impact of digitalisation on the configuration of successful business models of B2B companies: A cross-country empirical comparision
Zhang, R. (Researcher) & Werani, T. (PI)
01.03.2021 → 31.12.2026
Project: Contract research › Industry project
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Handelskompendium 2/2023
Gittenberger, E. (Researcher), Kleissner, A. (Researcher) & Voithofer, P. (PI)
18.12.2023 → 18.12.2023
Project: Contract research › Other contract research
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Konjuktur im Handel-I. Quartal 2023. Hohe Inflation und reales Umsatzminus.
Gittenberger, E. (Researcher), Kleissner, A. (Researcher) & Voithofer, P. (PI)
18.12.2023 → 18.12.2023
Project: Contract research › Other contract research
Research output
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Analyzing the Factors Affecting the Effectiveness of Corporate CSR Communication within Social Media Platforms
Kustura, I., 2026, 97 p.Research output: Thesis › Master's / Diploma thesis
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A Preface to the Proceedings of the 10th Colloquium on European Research in Retailing
Teller, C., Jul 2026, (E-pub ahead of print) Marketing Myopia Reloaded: Rediscovering Retail's Core.: Proceedings of the Colloquium on European Research in Retailing (CERR) 2026. 1 ed. Teller, Christoph, Brusset, Xavier, Frasquet Del Toro, Marta, Kotzab, Herbert , p. 2–3Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings
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Belong, Contribute, Thrive: Migrant Inclusion as a Lever for Retail Productivity
Brandstetter, J., Scherleitner, N., Mahmutovic, N., Besic, A. & Teller, C., Jul 2026, Marketing Myopia Reloaded: Rediscovering Retail's Core.: Proceedings of the Colloquium on European Research in Retailing (CERR) 2026. 1 ed. p. 50-53Research output: Chapter in Book/Report/Conference proceeding › Conference proceedings › peer-review
Activities
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Wiley (Publisher)
Mayr, K. (Reviewer)
28 Aug 2026Activity: Publication peer-review and editorial work › Publication Peer-review
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Marketing Review St. Gallen (Journal or book series)
Teller, C. (Reviewer)
19 Aug 2026Activity: Publication peer-review and editorial work › Editorial work
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Emerald Publishing Ltd (Publisher)
Teller, C. (Reviewer)
19 Aug 2026Activity: Publication peer-review and editorial work › Editorial work
Prizes
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Best Paper Award
Weber, V. (Recipient) & Werani, T. (Recipient), 13 Jun 2024
Prize: Prize, award or honor
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Best Paper Award American Marketing Association Global Marketing SIG Conference
Hofer, K. (Recipient), Niehoff-Höckner, L. (Recipient), Totzek, D. (Recipient) & Frantz, M. E. (Recipient), 2017
Prize: Prize, award or honor
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Best Paper Award Consortium for International Marketing Research Conference
Hofer, K. (Recipient) & Bianchi, C. (Recipient), 2023
Prize: Prize, award or honor
Press/Media
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Alle Antworten: Wen die Paketsteuer von zwei Euro ab heute trifft
01.10.2026
1 item of Media coverage
Press/Media
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Datasets
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Customer deviance within retailing: Manager's emotional support and employees' affective wellbeing
Mayr, K. (Creator) & Teller, C. (Contributor), Elsevier, 26 Mar 2025
DOI: 10.1016/j.jretconser.2023.103291, http://dx.doi.org/10.13140/RG.2.2.28615.20642
Dataset
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Read me file - data analysis Customer deviance in retailing
Mayr, K. (Creator) & Teller, C. (Creator), Research Gate, 02 Apr 2025
DOI: 10.13140/RG.2.2.23785.20324, https://www.researchgate.net/publication/390426100_READ_ME_FILE_-_Customer_deviance_in_retailing
Dataset