Fields of science
- 502007 E-commerce
- 502020 Market research
- 502019 Marketing
- 508015 Business communication
- 508004 Intercultural communication
- 502016 SME-research
- 502052 Business administration
- 502030 Project management
- 502015 Innovation management
- 508013 Public relations
- 502029 Product management
- 502003 Foreign trade
- 502014 Innovation research
- 502045 Behavioural economics
- 502 Economics
- 509017 Social studies of science
JKU Focus areas
- Sustainable Development: Responsible Technologies and Management
- Digital Transformation