Brands as Embodiments of Institutional Logics: An International Study of Universities

  • Giuseppe Delmestri (Speaker)

Activity: Talk or presentationContributed talkunknown

Period03 Jul 2009
Event title25th EGOS Colloquium 2009
Event typeConference
LocationBarcelona, SpainShow on map

Fields of science

  • 502043 Business consultancy
  • 502044 Business management
  • 502030 Project management
  • 502052 Business administration
  • 502014 Innovation research
  • 502012 Industrial management
  • 506 Political Science

JKU Focus areas

  • Social and Economic Sciences (in general)